Alibaba Cloud has launched new AI-focused initiatives with an enhanced incentive program, an AI partner accelerator program and revitalised service partner strategy to support global partners and customers.
The revamped AI-focused partner ecosystem plan, known as “Alibaba Cloud Partner Rainforest Plan ”, launched during the Alibaba Cloud Partner Summit 2024 through a series of new initiatives that aim to foster the growth of global partners and accelerate the deployment of AI.
“At Alibaba Cloud, we believe that collaboration is the key to unlocking innovation and driving growth,” said Selina Yuan, President of International Business, Alibaba Cloud Intelligence.
“With our revamped global partner ecosystem, we are supporting our global partners to jointly reap the benefits of the AI era and meet the diverse business demand of global customers.”
Alibaba Cloud has also introduced the AI Alliance Accelerator Programme to build a dedicated AI partner ecosystem through collaboration with 50 AI technology partners and 50 channel partners in 2025.
It will offer selected AI technology partners enhanced technical support focused on AI, expanded distribution channels, collaborative go-to-market resources, and dedicated AI consulting services.
Meanwhile, chosen channel partners will benefit from increased financial incentives and market development funds for their AI-related initiatives.
Alibaba Cloud has also introduced the Revitalised Service Partner Program, a global system for its service partners that focuses on upskilling channel partner and technology partners with targeted training and empowerment, equipping them with consulting, implementation and managed services to diversify their revenue stream and deliver a comprehensive service to the customer.
It also helps existing service partners by expanding their offering to include both product reselling and service delivery.
Meanwhile, Alibaba Cloud pledged to extend new strategic partnerships with 18 service partners out of the existing 50 global standard service partners via enhanced resource sharing and capability complement.
In addition, the company also released its Synergistic Incentive Program designed to strengthen the collaboration between its global technology partners and channel partners.
The program introduces an expanded go-to-market pathway, enabling technology partners to boost revenue by using Alibaba Cloud’s channel network.
Channel partners can also gain access to a broader product portfolio, increasing sales opportunities and enhancing profit margins.
Alibaba Cloud is also providing cloud computing and AI products and solutions that it says will boost enhanced collaboration with innovative technology and channel partners, both globally and regionally.
